Growing representation from the Spanish tile industry at CERSAIE 2013

From September 23rd to 27th, the Spanish ceramic industry gathers in Bologna, creating the largest foreign participation in the international fair.

 

Cersaie 201394 Spanish ceramic companies and ancillary industries will participate in the thirty-first edition of the CERSAIE held from September 23 to 27th, 2013 in Bologna, Italy. Spanish participation in the Italian event exhibitors this year includes ceramic sectors (80 companies), bathroom equipment (6 companies), and ancillary industries and related ceramics (8 companies).

 

Once again, the group of Spanish ceramic companies is the main foreign participation in CERSAIE with about 100 exhibitors, which strengthens the position of Spanish ceramics in international markets and reaffirms the effort to expand the brand Tile of Spain abroad.

 

Cersaie 2012 received a total of 75,563 visitors, 32% of which came from a total of 154 countries, what makes the show most international event in the ceramic sector, along with CEVISAMA.

 

Visit the CERSAIE 2013 Inspiration Gallery to view a preview of the Tile of Spain companies and products that will be seen at the show.

 

New from Tile of Spain at Cersaie
Tile of Spain, after the last year’s success, will again create an app for tablets and smartphones (Apple and Android) with the catalog of Spanish exhibitors at the fair. Available in late August, the new app will include information from all participating companies (new products presented at the fair, images, fair location, contact details, etc.) And includes useful filters for searching for companies by name, sector, and pavilion.

 

The application of “Tile of Spain – CERSAIE’13” aims to be a useful tool to help attendees plan to visit the fair, providing comprehensive information and even offering the possibility of drawing up a list of bookmarks for organizing the visit. A new feature has been improved allowing the maps section navigate the different wards to locate businesses, hits and others.

 

The application will be available for download from the App Store (iPhone and iPad) and Android Play Store. It will also be accessible from the microsite: http://www.spaintiles.info/cersaie

 

Tile of Spain brings to CERSAIE for the first time its new brand image, and the new campaign “Distinctively Unique” which seeks to strengthen the identification of Spanish ceramic product with the unique, associating with customization settings, versatility, design and innovation.

 
Both the development of the app, as the new campaign Tile of Spain are part of the activities of the Sector Promotion Plan, funded by the industry and ICEX España Exportación and Investment.

 

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About Tile of Spain

In Spain, tile makers labor as they have for centuries – pushing their passion for design and innovation to new levels of artisanship. With one of the purest and strongest domestic clays available, Spanish manufacturers have an unparalleled ability to make the end product more diverse. From rustic handmade forms; to technical facades that cool buildings and clean the air; to the impossibly slim, sustainable recycled and ink jet masterpieces that fire the imagination. The Spanish Ceramic Tile Manufacturers’ Association (ASCER) is the private organization whose primary objective is to support Spain’s ceramic tile manufacturers and the industry as a whole by stewarding and promoting the Tile of Spain brand worldwide. A strong global leader, the ceramic tile industry of Spain comprises 125 manufacturers concentrated primarily in the province of Castellón. For more about tile produced in Spain, contact Tile of Spain Center at the Trade Commission of Spain, 2655 Le Jeune Road, Suite 1114, Coral Gables, FL  33134. Call 305-446-4387 or visit www.tileofspainusa.com.